Jonathan (Juan) Matta is KI’s Research Manager, leading efforts to deepen customer insights and ensure user needs drive KI’s product development, marketing strategies, and sales engagement. Matta previously served as KI’s National Education Leader and Vice President of Design at RXBAR, where he applied design thinking to address organizational challenges. He holds an altMBA from Seth Godin’s program, completed coursework from Stanford University’s “d.school” and IDEO-U, and earned his undergraduate degree from DePaul University.
